Last year, my business had the opportunity to partner with a charity and build a community garden at our local youth center. In one day, the community came together, young and old, to build raised beds and a fence to surround the garden. Now the youth center includes gardening as an after-school activity for the kids. They feed them after school snacks and meals out of the garden, and send the extra produce home to their families.
Seeds of Grace (dreambigaskbold.org), the non-profit
that organized and fundraised for the event, has now built nine community
gardens in Washington State and Mexico. Each garden donates their produce to a
specific organization to help the community. Homeless shelters, food banks,
after school programs, and Meals on Wheels are a few of the recipients.
I sat down with Seeds of Grace
founder, Karole Johnson, to ask her how others can start building community
gardens where they live. She offered several helpful suggestions based on her
own experiences.
Find the Right Location
First things first, you need to
find a location for your community garden. Great places to start looking are
schools, churches, food banks, parks, your local YMCA, youth centers, and senior
centers. Karole stresses that your location
needs access to water. One of her first gardens did not have easy access and
forced her to get creative to find a solution. She figured out a way to
irrigate the garden, but has since made sure to avoid that problem in the first
place.
Your garden will also need to be located
where there is plenty of sunshine. If there is wilderness surrounding the plot,
you may need to build a fence to protect your garden from deer and other hungry
critters.
Find the Right Leadership and Involve the
Community
Once you have your location, you
need the people. Community gardens rely on community members to keep them going
once they've been built. Chances are that you will find a lot of interest at
the location where you plan to build. Reach out to local businesses, have the
local paper write up a story about the garden, put up flyers and use social
media to gather support. Karole emphasizes that the leaders you choose should not
be control freaks, but instead be able to motivate and bring people
together.
Be Creative and Bold about Fundraising
According to Karole, you can
estimate that each garden will cost around $2000. This includes materials for
the raised beds and fencing, dirt, plants, equipment and tools. She has found
success in asking local businesses to donate funds and supplies. Be bold when
asking businesses for support. You will be surprised at how generous they will
be. At the youth center's garden, my shop donated the funds for the fence,
another business donated all of the soil free of charge, and another company
allowed us to use a front-loading tractor for the day.
One of Karole's most successful
fundraising events was when she partnered with a local restaurant. She handed
out fundraising tickets to the community, and the restaurant donated 10% of
their pre-tax sales from any guest that presented a ticket.
Seeds of Grace also holds craft
bazaars twice a year, once in the spring and once during the holidays. They
sell handmade items that were either donated or made by volunteers, and use the
profits for their next garden.
If you are a non-profit
organization, you can set up a Smile account with Amazon. Amazon will give you
a link to share. When people shop Amazon using your link, your organization
will receive a small percentage of the
sales.
Gofundme.com is an effective
fundraising site. You post your cause on their website and perfect strangers
will donate their pocket change to help you. Many worthwhile organizations have
raised a lot of money this way.
Community gardens are an
important trend. They feed the less fortunate with organic food, bring people
together, and keep the community connected to nature. The one thing every
community garden needs is good people. You are needed. I encourage you to find
an organization, or start your own, and use these tips to get your own
community growing.
This article was first published in Maximum Yield's Industry News April 2016 edition.
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